Thursday JULY 07, 2011
Observed fact :
People Cheat More If the BenefitsAre Shared !
Research Finding :
People's likelihood to cheat doubled, from 21% to 43%, if the benefits were split with another person, according to a series of experiments by Scott S. Wiltermuth of the University of Southern California.
Sample size :
The experiments wer conducted in which hundreds of people participated in word games and other activities online from many countries .
Underlying psychological reason ? ( Most Likely)
Splitting the benefits makes cheating seem less unethical, Wiltermuth says.
Source: Cheating more when the spoils are split !
( That's why, I think, when the Police nab a criminal, they want to find out who are all behind the crime, for, bigger the gang, more likely will be the size of the loot ! )
Courtesy : Harvard Business Review
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