What Cross-Functional Teams Need to Succeed
Cross-functional
teams have become ubiquitous because companies need to speed
innovations to market, and they’re essential for connecting the right
people across an organization.
But too many teams fail to meet planned
budgets, stay on schedule, or meet customer expectations – and this is
largely because the organization lacks a systemic approach.
There’s no
clear governance, accountability, or specificity when it comes to goals
and how to measure success.
To make these cross-functional efforts
successful, executives need to assign an accountable leader to every
project. This person will make key decisions, keep the team aligned, and
coordinate with senior management. Each project should also have
clearly established goals, resources, and deadlines.
. There should be an
approved budget and a charter defining priorities, desired outcomes, and
timeframes. And since different functions have their own priorities,
leaders have to make the project’s success the number one objective for
cross-functional teams by tying it to people’s performance reviews and
compensation.

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