People's motivation wavers throughout the project . A study . What can be done ?

People are also particularly conscientious of their work when they are just beginning to pursue a goal and when they’ve nearly reached it. Research has found that people are more likely to slack off or behave unethically around the middle of a project. Since people will produce their highest quality work as they’re getting started or about to wrap up, it might be useful to re-frame their goal pursuit—by setting smaller goals, for example—so that people don’t feel stuck in the middle.