Wednesday, March 30, 2022

4 Tips on - what successful freelancers do differently to keep clients.

 4 Tips on  - what successful freelancers do differently to keep clients.

Context :
Hiring managers are increasingly using freelancers to augment their workforce. More Gig Work will happen , as companies prefer to lower their FIXED costs and keep human resources cost, variable in these tough times.

 But what does it take to succeed  as a freelancer, self employed consultant or entrepreneur, in ANY  sector?
 How can new Gig workers take advantage of the many benefits this path offers, including better work-life balance, flexibility, and more time with family?

   (1)  Know your worth & charge accordingly
When freelancing, you can decide when to work, where to work, and your rates — or, essentially, how much you’re worth. One way to do this is to find your NICHE , become an expert in it, and then communicate your value, clearly and concisely.
  (2)   Build loyalty, get repeat work
 While you might have to do extra work to GET a  client, you also have to do extra work to keep them coming back to you !  Repeat work is often considered a goldmine for freelancers because it leads to both consistency and referrals.
  (3)   Be adventurous, expand your boundaries :
Niche, initially to begin with  , but  staying too comfortable can also limit your ultimate potential. Promote yourself and what you have to offer using social media.
   (4)  Hunt in packs:
Most freelance entrepreneurs are long rangers and plough a lonely furrow .  Be bold about approaching other freelancers with a proposal to take on projects , TOGETHER ! In pairs or in teams of 2 to 5.  Research shows that freelancers who teamed up got REPEAT jobs from the same client. You need to keep aside competitiveness and professional jealousies, if any .

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